What we do - tierranjaniafrica

Sustainability Research and Assessments

In recent years, we have heard a lot about natural catastrophes, climate change and social injustice. Destinations suffer from ‘Overtourism’ and social and environmental impacts from tourism. But why and how does this impact our lives and businesses? Why should a business be environmentally and socially responsible? And what does sustainability actually mean?

On an industry and policy level: We aim to undertake research that helps us understand more about how our environment is changing and how industry action and supportive legislative frameworks and planning can support a more sustainable and responsible way of doing business.
On a business level: Many businesses still perceive sustainability as a cost factor and being time intense. We believe that integrating responsible sustainable practices in your operations can help you to improve your business. We can help you to assess and understand your own impacts as a business and individual and how to implement change. Curious yet? Get in touch.

Strategic Planning for Small and Medium Sized Enterprises (SMEs)

SMEs are the growth engine of economies and are often innovators. In developing countries, SMEs often struggle with many hurdles, including legislative challenges, access to finance, corruption and market access. They also often lack strategic direction and basic business planning skills. We can help you to develop these skills through training and capacity building, support to strategic planning and how to integrate sustainable business approaches meaningfully into your business plan.

Travel and Tourism Development

It is often assumed that Tour Operators and Travel Agents do not play a big role when it comes to sustainability. Being the middle men, they do not own most of the tourism products such as hotels, aircrafts, restaurants etc. However, Tour Operators and Travel Agents can highly influence the supply chain when it comes to Sustainability. They can advocate for better practices from both the supply chain and the travellers by developing and promoting sustainable practices and products. We guide you in developing and implementing these practices and products.

Product and Brand Development

Traditionally, many destinations develop a country brand and image over time. Branding of individual regions is often neglected or left to the key destinations. Many smaller destinations lack the capacity and finance to develop new products and market their assets as a region, relying on individual efforts. Kenya’s signature experiences, for example, now aim to market each county’s key attraction. However, how to translate this into a meaningful strategy in the destination? How to engage individual businesses to engage in developing new products that match market demands? Bringing key actors together to jointly develop a sound sustainable destination strategy is one of our core strengths.

Workforce Development

Every business wants an innovative, performing, self-driven and motivated team that delivers the company’s goals and identifies with the company’s values. Sustainability as a quality management tool does not only address Environmental Impacts but also targets Economic and Socio-Cultural Impacts. While it has become more common to consider the needs of local host communities and sourcing local products, staff and organizational development are often neglected. Your first social impact lies within the staff in your organization. We offer workforce development programs, which not only engage your staff, but act as a contributor to your development of becoming a quality-driven, responsible business.

Sustainability Training and Coaching

Sustainability is the new black. It sounds modern and cool, however it is not just another catchy phrase. Sustainability in business is about learning to develop a business model that considers the people, the planet and the profit. It is about integrating responsible business practices in all your operations at your own pace, effectively introducing a quality management tool that helps you to become a truly sustainable organization. While training is important, we also understand the necessity for coaching on an individual or organizational level. We follow an inclusive approach that combines training and coaching elements that will help you to improve your performance and future proof your business to the increasing demands for a sustainable business model that responds to today’s challenges.

Impact Reporting

Sustainability is not complete if there is no third-party verification. An organization must be able to report all the sustainable practices that they have done, must be able to report for certification and accreditation globally. We coach and help develop an organization’s Impact Reporting skills to develop regular reports for the organizations, e.g. Travelife, Sustainability Reporting for recognition such as Eco-Rating, GSTC Industry guidelines, etc. There is also a growing need to understand the real impacts we have when pursuing sustainability actions. We can help you to take that step further and effectively measure your real impacts.

Crisis Management

In a world full of threats to the tourism industry such as terrorism or disease outbreaks such as Ebola or Coronavirus, ever thought of how you could handle such a situation if any of these occurred to your clients or happened in your organisation / destination?

How do you deal with a crisis situation as a company? Have you set up an emergency or crisis management plan? How do you communicate with your clients and the public? How can counties and government agencies communicate to these sensitive situations?

We at Tierranjani Africa will help you develop modern day crisis management strategies as well as give you high-level security training that could help your business deal with these threats as and when they happen. It is important to think out these scenarios before they happen and more importantly, find amicable solutions to how you could handle this best when it happens.